Tuesday, November 24, 2015

Nike Visit Inspires!

Jay Meschter, Vice President of Innovation Exploration, of Nike's innovation kitchen visited Philadelphia University today to speak about design and exploration. Providing case studies and speaking to students about successes and missed opportunities in innovation, Jay inspired students from architecture, engineering, industrial design, and textile design to think beyond the boundaries of their disciplines. The end of the fall term was the perfect time to re-ignite the students fire for making! We expect great collaborations between these groups as we move forward.
Nike as a brand is identifiable. It is edgy and irreverent.
Like a concert pianist playing with an oven mitt, if design is not crafted and pushed to meet the needs of its end user it is bulky and inefficient. Nike strives and pushes to make each application, fit like a glove. 
Sharing ways the team works to solve problems and create to meet the needs of the athletes they serve. Materials and their textile components are key to creating products that are successful. 

Each piece is meaningful. And cut and sew production is no longer the key to great design. Innovation in textile production, in no waste knit technology is at the forefront of the push for shoe engineering. 
Jay with Lyn Godley of Industrial Design and Marcia Weiss of Textile Design
Find out more about the innovation at Nike at NikeLab.com



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